According to a survey, 24.4% of people choose mountains, campsites, and caravans, while the beach remains the leader with 39.7%. In third place are city trips (20.2%), followed by retreats and wellness tourism (11.5%).
In 2025, demand for camping and outdoor leisure products increased by 215% compared to the previous year. The reasons include rising hotel prices (average night costs €158.2; in Barcelona €195, in Marbella over €312) and the affordability of campsites (from €25 per tent, €30–40 per caravan).
Besides price, the trend is fueled by interest in health and mindful relaxation: many sites offer yoga, forest practices, and gastronomic workshops.